Therapeutic Massage in Cary, NC — Problem-Focused, Results-Driven, Fully Customized
Anyone can give you a relaxing massage. What most places can't give you is one that actually fixes something.
At SpineCare Chiropractic Center, our massage therapy program is built around a single purpose: solving the problem that brought you in. Whether you're dealing with chronic neck tension, a stubborn sports injury, post-accident muscle guarding, sciatic pain, restricted range of motion, or years of accumulated postural stress, our therapists are trained to assess what your body needs and deliver exactly that — using the right combination of techniques for your specific situation.
We don't have a standard massage. We have your massage.

Schedule your therapeutic massage in Cary: (919) 460-4546
One Thing We Do That Most Massage Places Don't — You Get Every Minute
Here's something worth knowing before you book anywhere: at most massage studios and spas, the time you pay for includes getting undressed, getting settled, and the therapist's intake conversation. Book a 60-minute massage and you might get 45 to 50 minutes of actual hands-on work.
At SpineCare, we don't do that.
When you book a 60-minute massage, you receive 60 minutes of massage. We build the consultation and transition time around your session — not into it. You are not paying for hallway conversations and clothes changes. You are paying for treatment, and that is what you get.
If you've ever left a massage feeling like it ended too quickly, that's probably why.
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Therapeutic Massage vs. Relaxation Massage — What's the Difference?
A relaxation massage — Swedish massage at a moderate pressure — is wonderful for stress reduction, circulation, and general wellbeing. We offer that too. But it was never designed to correct structural problems, break up adhesions, release trigger points, or restore normal tissue function.
Therapeutic massage is clinically intentional. It begins with an assessment of your posture, movement patterns, areas of restriction, and the specific complaints you're dealing with. From there, your therapist selects and sequences techniques based on what your body actually needs — not a predetermined menu.
The goal isn't just to make you feel good on the table. The goal is to change something: release a chronically tight muscle, improve range of motion in a restricted joint, break down scar tissue from an old injury, or reduce the nerve sensitivity driving your pain.
At SpineCare, therapeutic massage doesn't happen in isolation. It is integrated with your chiropractic care, creating a combined approach that produces results neither treatment achieves as well on its own. When the muscles holding a misaligned vertebra in place are released before an adjustment, the adjustment is more effective and holds longer. When an adjustment corrects underlying joint dysfunction, the surrounding muscles respond better to massage.
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Techniques We Use — Everything Your Body Needs, Nothing It Doesn't
Our therapists are trained in a comprehensive range of therapeutic modalities. Your session will draw from whichever combination best addresses your condition.
Medical Massage
Medical massage is outcome-based, clinically directed treatment targeting a specific diagnosis or condition. Unlike a general wellness massage, medical massage follows a structured assessment and treatment protocol aimed at measurable results — reduced pain, improved range of motion, restored function. This is the approach we take with patients recovering from injuries, managing chronic pain conditions, or referred to massage as part of their chiropractic treatment plan.
Myofascial Release
Fascia is the web of connective tissue that surrounds and connects every muscle, bone, nerve, and organ in your body. When fascia becomes tight, restricted, or adhered due to injury, surgery, inflammation, or chronic postural stress, it creates pulling forces throughout the body that cause pain and restrict movement in ways that don't always show up on imaging.
Myofascial release uses sustained, low-load pressure applied directly into fascial restrictions — holding for 90 seconds or longer to allow the tissue to soften and release. It is gentle, precise, and profoundly effective for chronic pain, postural distortion, and conditions where other treatments have provided only temporary relief.
Trigger Point Therapy
A trigger point is a hyperirritable knot within a taut band of muscle that refers pain to predictable distant locations. Trigger points in the upper trapezius cause headaches. Trigger points in the hip cause knee pain. Trigger points in the piriformis contribute to sciatica. They are extraordinarily common, frequently overlooked, and highly treatable.
Trigger point therapy uses sustained compression, positional release, and specific manual techniques to deactivate these knots, interrupt the referred pain pattern, and restore normal muscle function. Many patients experience immediate changes in their pain location and intensity during treatment — which is a direct confirmation that the trigger point was the source.
Deep Tissue Massage
Deep tissue massage applies slow, firm pressure to reach the deeper layers of muscle and connective tissue beneath the superficial muscles. It is particularly effective for chronic muscular tension, adhesions from old injuries, postural muscles that have been chronically overloaded, and areas of significant tightness that lighter pressure cannot reach.
Effective deep tissue work is not about applying maximum force. It is about working slowly and patiently through layers of tissue, communicating with the patient, and allowing muscles to release rather than brace against pressure. Our therapists understand this distinction completely.
Swedish Massage
Swedish massage — long, gliding effleurage strokes combined with kneading, friction, and gentle percussion — is the foundation of all Western massage. It is highly effective for improving circulation, reducing general muscular tension, calming the nervous system, and preparing deeper layers of tissue for more specific work.
We use Swedish techniques as the starting point for most sessions and return to them throughout to integrate the effects of deeper or more specific work. Even in a fully therapeutic session, Swedish strokes serve an essential purpose.
Cupping Therapy
Cupping uses suction cups — placed on the skin and either left stationary or moved across the body — to create negative pressure in the tissue. Where conventional massage compresses tissue downward, cupping lifts it upward, separating fascial layers, drawing stagnant blood and metabolic waste toward the surface, and creating space within congested or adhered tissue.
Cupping is exceptionally effective for stubborn areas of tightness that don't respond well to direct compression, for IT band and hip tension, for thoracic and lumbar restrictions, and for speeding recovery in overworked or injured muscle groups. Temporary circular marks on the skin following cupping are a normal, benign result of the suction — they are not bruises and typically resolve within a few days.
Gua Sha
Gua sha is an ancient East Asian technique that uses a smooth-edged tool — traditionally jade or horn, now often stainless steel — applied with firm, directional strokes across the skin. The technique creates controlled microtrauma in congested or adhered tissue, stimulating an immediate healing response: increased circulation, inflammatory mediation, and the breakdown of fascial adhesions.
Gua sha is particularly effective for chronic neck pain, upper trapezius tension, IT band tightness, and areas of longstanding restriction where other techniques have reached a plateau. Like cupping, it can produce temporary redness or petechiae (small broken capillaries) at the treatment site, which resolve quickly and indicate where the tissue needed the most work.
Prenatal Massage
Pregnancy places enormous demands on the spine, pelvis, and surrounding musculature. Our therapists are trained in safe, comfortable prenatal massage positioning and techniques — supporting the mother's body throughout the session, relieving lower back and hip pain, reducing sciatic discomfort, and easing the accumulated tension of carrying a growing baby.
Prenatal massage at SpineCare pairs exceptionally well with Dr. Heather Creehan's specialized prenatal chiropractic care, creating a comprehensive support system for expectant mothers throughout the Triangle.
Sports Massage
Athletes — from competitive runners and cyclists to recreational weekend players and CrossFit enthusiasts — place repetitive, asymmetric demands on their muscles and connective tissues. Sports massage addresses overuse patterns, accelerates recovery after intense training, identifies and treats developing injuries before they sideline you, and helps restore the range of motion and tissue quality that performance depends on.
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Conditions Our Therapeutic Massage Treats
Massage at SpineCare is not a luxury add-on. It is clinical care. Our therapists regularly treat:
Chronic neck pain and upper back tension — especially in desk workers, drivers, and anyone who spends significant time looking at a screen
Headaches and migraines — many of which originate from trigger points and fascial restrictions in the neck, shoulders, and suboccipital muscles
Lower back pain — including muscular strain, chronic paraspinal tension, and the guarding patterns that develop around disc and joint injuries
Sciatica — myofascial contributors to sciatic pain, including piriformis syndrome, respond dramatically to targeted soft tissue work
Shoulder pain — rotator cuff tension, bicep tendon involvement, and thoracic outlet restrictions are all within the scope of our massage care
Hip pain and tightness — IT band syndrome, hip flexor restriction, and glute dysfunction respond well to deep tissue, cupping, and myofascial techniques
Post-accident recovery — the muscle guarding and protective splinting that follows auto accidents, falls, and sports injuries require skilled therapeutic intervention
Post-surgical recovery — scar tissue, adhesions, and altered movement patterns after surgery benefit significantly from carefully applied massage and myofascial release
Stress and anxiety — even in our problem-focused program, the profound calming effect of skilled massage on the nervous system is a meaningful treatment benefit
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How Your Session Works at SpineCare
Every therapeutic massage at SpineCare begins with a brief but focused assessment. Your therapist will ask about your current complaints, review your treatment history with our chiropractic team if applicable, and observe your posture and any movement restrictions before your session begins.
From there, your therapist designs your session in real time — selecting and sequencing techniques based on what they find, adjusting pressure and approach as the tissue responds, and communicating with you throughout to ensure both comfort and effectiveness.
At the end of your session, your therapist will share observations, recommend home care strategies if appropriate, and coordinate with your chiropractic provider to ensure your massage and adjustment care are working together toward the same goals.
This is what separates a therapeutic clinic from a spa. We are paying attention to what your body is telling us — and acting on it.
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Massage + Chiropractic — The Most Effective Combination for Lasting Relief
Muscles move bones. Bones compress nerves. Nerves create pain.
This cycle — which underlies the majority of musculoskeletal pain — can only be broken when both the structural component (spinal alignment) and the soft tissue component (muscle tension, fascial restriction, trigger points) are addressed simultaneously.
Chiropractic adjustment corrects the spinal misalignment and restores joint mechanics. Therapeutic massage releases the soft tissue environment around those joints — reducing the muscular forces that pull vertebrae back out of alignment and allowing the effects of adjustment to hold longer.
Patients who receive both chiropractic and massage care consistently achieve better outcomes, faster recovery, and longer intervals between acute flare-ups than those receiving either therapy alone. This is why SpineCare has offered integrated chiropractic and massage care under one roof from the beginning.
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Frequently Asked Questions — Therapeutic Massage in Cary, NC
Q: What makes your massage different from a spa or massage chain?
A: Our massage is clinically focused. Our therapists assess your specific complaints and movement restrictions before every session and design your treatment accordingly. You receive the full amount of time you book for actual massage — not a portion of it after accounting for changing and consultation. And your care is coordinated with our chiropractic team, so every element of your treatment is working toward the same goal.
Q: Do I have to be a chiropractic patient to receive massage at SpineCare?
A: No. Our massage therapy is available to all patients, whether or not you are receiving chiropractic care. That said, many patients find the combination of both to be significantly more effective.
Q: Will my massage be painful?
A: Therapeutic massage, particularly deep tissue, trigger point work, and techniques like cupping and gua sha, can involve moments of therapeutic discomfort — the kind that patients often describe as "hurts so good." Your therapist will communicate with you throughout and adjust pressure and technique to stay within a productive, comfortable range. Nothing should feel sharp, burning, or unbearable.
Q: How long are sessions, and what length should I book?
A: We offer 30, 60, and 90 minute sessions. For a specific, focused area — one region of the body — 30 minutes can be very effective. For a comprehensive full-body therapeutic session or complex multi-region complaints, 60 or 90 minutes allows for more thorough work. Your therapist can make a recommendation after your first visit.
Q: What is the mark left after cupping?
A: The circular discolorations that sometimes appear after cupping are not bruises. They result from suction drawing stagnant blood and metabolic waste toward the surface of the skin, and they indicate areas of congestion and poor circulation in the underlying tissue. They are painless and typically resolve within three to five days. Darker marks indicate areas that needed the most work.
Q: Is massage covered by insurance?
A: Some insurance plans do cover massage therapy when it is medically indicated and documented as part of a treatment plan. Coverage varies significantly by plan. Call our office at (919) 460-4546 and we will verify your benefits before your appointment.
Q: How often should I get a therapeutic massage?
A: This depends on your condition and goals. Patients recovering from an acute injury or managing a chronic pain condition may benefit from weekly sessions initially. Maintenance patients often come monthly or every few weeks. Your therapist and chiropractor will make recommendations specific to your situation.
Q: Do you offer prenatal massage?
A: Yes. Our therapists are trained in prenatal massage and can safely treat expectant mothers throughout all trimesters. Prenatal massage pairs beautifully with Dr. Heather Creehan's specialized pregnancy chiropractic care.
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More than relaxation—focused therapeutic massage for the areas that need attention. — Right Here in Cary
If you've been settling for massages that feel good for a day and then leave you right back where you started, it's time to try a different approach. At SpineCare Chiropractic Center, our therapeutic massage program is designed to produce real, lasting change — not just temporary relief.
Come in, tell us what's wrong, and let us get to work on it.
Call (919) 460-4546 or schedule online today. We serve patients in Cary, Morrisville, Apex, and throughout the Triangle.
At SpineCare we take a comprehensive approach to your health care. When dealing with musculoskeletal pain and problems will believe that massage therapy plays an integral role in the healing process. Although we recognize the value of a gentle swedish massage, that is not the type of massage we focus on at SpineCare. Our therapists are trained in medical massage, sports massage, deep tissue massage as well as other therapeutic modalities such as cupping, trigger point therapy, muscle scraping, pre/post natal, etc. The massages offered at SpineCare are problem focused. Our knowledgeable therapists work hard to decrease your pain by breaking up scar tissue and increasing your range of motion. It is not always the most relaxing and comfortable experience but it gets the results you need.
We offer 30 min, 60 min or 90 min massages. If you are not sure what you need, our therapists are happy to assist in helping to choose what time would best suit you need. At SpineCare you also get exactly what you pay for. If you choose a 60 minute massage you will receive body work for the entire 60 minutes.
We demand a lot from our bodies everyday. It is therefore vital to give our bodies the care and support they need so they will be able to perform optimally for us for years to come.
Click Here for more on what to look for in a licensed massage therapist.
Rate:
30 minute massage = $46
60 minute massage = $92
90 minute massage = $138
Benefits of Massage Therapy:
- Relieves tired and achy muscles
- Increases flexibility and range of motion
- Increases circulation
- Assists in recovery from injuries
- Diminishes chronic musculoskeletal pain
- Breaks up scar tissue
- Helps relieve pain from headaches
- Helps to relax tight muscles associated with computer use
- Improves athletic performance
- Etc...
Cancellation Policy:
At SpineCare Chiropractic we understand that unanticipated events happen occasionally to everyone. In our desire to be effective and fair to all of our clients, and out of consideration for our therapists’ time, we have adopted the following policies:
- At least 24 hours notice is required when cancelling a massage appointment. This gives us a little bit of time to try to fill the appointment time.
- If you are unable to provide 24 hours notice you will be charged for the full cost of your massage. We require a credit card number to reserve your time for a massage. If you do not give 24 hours notice or do not show up for your appointment your card will be charged for the missed appointment.
- Appointment times have been arranged specifically for you. If you arrive late your session may be shortened in order to accommodate others whose appointments follow yours. Depending upon how late you arrive, your therapist will then determine if there is enough time remaining to start a treatment. Regardless of the length of the treatment actually given, you will be responsible for the “full” session, however we will do our best to satisfy the scheduled time.
